Featured HooplaBIZ: Chocomize is a custom chocolate bar company started by three Columbia graduates straight out of college. With the recession the guys realized that they needed to find a more unconventional route to make a living. They decided to capitalize on the growing phenomenon of online shopping and mix it with their love of chocolate. Their site allows customers to chose from a huge list of ingredients--anything from candy and nuts to gold flakes and bacon--to create their dream chocolate bar.