November 9th, 2002 changed Heidi Johnson's life forever. After a tragic accident that killed her mother and left her father hospitalized for weeks, Heidi realized she had a greater calling. "You don't just wake up one day and start a non-profit. Something happens... there's a moment. I became intrigued by that moment and who these people were."


She started a blog called Charity Matters to tell the stories of small non-profits that are doing big things. "There are 1.9 million non-profits in the U.S. and the small ones don't have a voice."

With a goal of being the spokesperson and storyteller for the everyday heroes that start non-profits, Heidi's passion led to the creation of her blog, Charity Matters. "I knew I had to give back what I've been given."


With over a decade of non-profit experience and Heidi's current position as the Executive Director for a non-profit called The Association of Catholic Student Council (TACSC), which is an organization that teaches leadership skills to middle school students; Heidi is helping tell the stories of those who can't do it alone.

"When you make the time to make giving a priority there's nothing better!"

Want more information? Visit TACSC for more about the national catholic youth leadership development and training organization and Charity Matters for the stories behind non-profits.

This HooplaHa original video is produced by Tracy Chevrier and shot/edited by Julian Anthony Scholl. For more videos, visit our YouTube channel and our Facebook page.